Entrepreneurial and Strategic Thinking

Course code: ENT5125

Textbook Information

Crafting and Executing Strategy : The Quest for Competitive Advantage - Concepts and Cases 18th Edition
Title: Crafting and Executing Strategy : The Quest for Competitive Advantage - Concepts and Cases 18th Edition
Author: John Gamble; Margaret Peteraf; A. J. Strickland III; Arthur Thompson
ISBN: 978-0-07-811272-0
Publisher: McGraw-Hill
Price: $195.02

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